Since the onset of the Covid-19 pandemic, the world of virtual healthcare has experienced explosive growth, with particular success seen in the direct-to-consumer sector of the telehealth market. Even before the pandemic, DTC healthcare was growing in popularity due to the convenience and cost-savings afforded to patients seeking alternative medical care.
The DTC Healthcare Conference, produced by DealFlow Events, is focused on covering opportunities in direct-to-consumer healthcare including the legal issues, marketing challenges, and economic considerations that are critical to continued growth in the DTC sector.
Like all DealFlow Events, The DTC Healthcare Conference is a technical educational conference paired with an unbeatable professional networking opportunity.
The DTC Healthcare Conference brings together the largest gathering of professionals in the sector. In addition to investors and healthcare service providers, this event is designed first and foremost as a forum for executives who manage DTC healthcare companies.
Offering the largest gathering of DTC management teams in the business. You can count on the best networking to maximize your business development.
1Our panelists and presenters are thought leaders in the industry. This is your opportunity to get in front of the industry’s decision-makers.
3The DTC Healthcare Conference includes 1-on-1 meetings that you can schedule through our event app, allowing you to connect with conference attendees even before the event.
2
Comprehensive discussions of operating strategies and trends, marketing tactics, tax and accounting, and legal issues.
Co-Founder/CEO
Hone Health
Saad is the co-founder/CEO of Hone, one of the largest online telehealth clinics for men. Their mission is to create a world where age has no limits and use science to help men live longer and better. Hone treats complex medical conditions such as hormones (testosterone), longevity, disease prevention, and energy management using telehealth, continuous at-home testing, and in-depth physician consults on an ongoing basis.
Saad is a mission-driven entrepreneur and was the CEO/founder of Citelighter (exited), a venture-backed edtech company. Prior he ran sales and marketing functions at Health Central, a leading health care publisher, and prior to that was in charge of market research and business development of a $4B pharma brand and Eli Lilly.
Partner
Proskauer
Ryan Blaney is the head of the global Privacy & Cybersecurity Group and a partner in the Health Care practice.
Ryan’s practice focuses on regulatory compliance, enforcement, litigation and transactions in the areas of data privacy, cybersecurity, health care, and emerging technologies. He advises private equity, asset managers, health care, life sciences, retail and technology clients on privacy and cybersecurity compliance, cybersecurity incidents and government investigations, including acting as lead counsel in defending clients in regulatory investigations by HHS-OCR, DOJ, FTC, FCC and State Attorneys General. Ryan also represents investors and lenders in both health care and privacy and security due diligence and negotiations for mergers and acquisitions, joint ventures, financings and complex commercial agreements.
Ryan counsels clients on federal, state, and international privacy and security laws including California Consumer Privacy act (CCPA), EU General Data Protection Regulation (GDPR), Health Insurance Portability and Accountability Act (HIPAA), Family Educational Rights and Privacy Act (FERPA), Children’s Online Privacy Protection Rule (COPPA) and Telephone Consumer Protection Act (TCPA).
Managing Director / Partner
Vertess
As Co-Founder of LifeShare, a multi-state human services and healthcare organization, I have a unique background of over 20 years of successful operational and executive experience, in addition to an MBA in Healthcare Management. I began my professional life as a home care provider, an experience that created the foundation for the innovative quality and success of LifeShare, while also changing my life. At LifeShare, I managed our Operations (Adult Day/Residential; Child Therapeutic Foster Care; HCBS; Child Therapeutic Day/Diversion Services, and Educational Programming), Finance, HR and Quality Assurance (facilitating COA accreditation and policy/procedure implementation). After selling LifeShare to Centene, I remained during the transition of management and helped to provide outcome measurements and COA compliance reporting. At VERTESS I am a Managing Director providing M+A advisor and consultant services, specifically in the I/DD, behavioral health and related healthcare markets, where systems are rapidly evolving, and providers are striving to adapt strategically to diverse challenges.
Director, Strategy
Phreesia
Thea Briggs is Director, Strategy at Phreesia, where she works on campaigns that engage patients and drive behavioral change. The campaigns she work on encourage patients to take an active role in their care so that they can play a role in improving their own outcomes. Thea also works on population health initiatives and Phreesia's efforts to support health equity.
Partner
Goodwin
Roger A. Cohen is a partner in Goodwin’s Healthcare Practice. He counsels healthcare services, life sciences, and digital health clients concerning compliance with the myriad laws and regulations governing the delivery of healthcare services such as the Anti-Kickback Statute, the Physician Self-Referral Law (the Stark Law), the False Claims Act, the Health Insurance Portability and Accountability Act of 1996 (HIPAA), Medicare and Medicaid rules and regulations, and laws governing reimbursement, licensure, and certification.
Roger’s experience includes extensive work on healthcare transactions, including mergers and acquisitions, venture and growth equity financings, and capital markets transactions. He has represented clients in acquisitions and financings involving a wide variety of healthcare providers, digital health, and life sciences companies, including hospitals, ambulatory surgery centers, physician groups, management services organizations (MSOs), skilled nursing facilities, rehabilitation and physical therapy facilities, behavioral health and substance abuse treatment providers, dental clinics, home healthcare providers, clinical laboratories, pharmacies, and care management companies, among others.
Director of Clinical Content
Phreesia
Alicia Cowley, MD, MBA leads Phreesia’s quality and value-based care initiatives as Director of Clinical Content. In this role, she helps drive Phreesia’s efforts to develop patient-centered digital solutions that improve health outcomes and to advance the move to value-based care.
Dr. Cowley came to Phreesia from NYU Langone Health, where she was an attending physician and clinical assistant professor in the department of Internal Medicine. She provided clinical care as a hospitalist and taught residents, nurse practitioners, and medical students. At NYU Langone Health and Bellevue Hospital, she spearheaded initiatives in value-based medicine and quality improvement both in the inpatient and outpatient space. She also interned at the World Health Organization developing guidance around open disclosure policies following adverse events in healthcare.
Dr. Cowley trained in general internal medicine and business administration. She holds a Bachelor of Arts, cum laude, in neurobiology from Harvard. She earned her medical degree from the NYU Grossman School of Medicine where she also completed her residency training in internal medicine, and an MBA from the NYU Stern School of Business. She is passionate about mentorship, Latinx culture, photography, and travel.
Director, Office for the Advancement of Telehealth
Health Resources and Services Administration
Heather Dimeris serves as the Director for the Office for the Advancement of Telehealth (OAT), Health Resources and Services Administration (HRSA) at U.S. Department of Health and Human Services. She is a Captain (CAPT) in the United States Public Health Service (USPHS).
The Office promotes telehealth as a way to deliver health care, and supports the Department of Health & Human Services’ (HHS) telehealth efforts to expand access and improve health outcomes.
Throughout her career, CAPT Dimeris has been committed to expanding health care access to advance the public’s health, particularly in the area of telehealth. Her work included the creation of multiple telehealth grant programs including the Substance Abuse Telehealth Network Grant Program, the Tele-Behavioral Health Network Grant Program, the Telehealth Broadband Pilot Program, the Telehealth Center of Excellence Grant Program, and the Telehealth Technology-Enabled Learning Program.
Attorney at Law
Foley & Lardner LLP
Thomas (T.J.) Ferrante is a partner and a board certified health care lawyer with Foley & Lardner LLP, where he focuses his practice on telemedicine, digital health, and virtual care, as well as a wide range of transactional and related regulatory issues for healthcare industry clients. Mr. Ferrante works with physician groups, hospitals, and entrepreneurial start-ups to build telemedicine arrangements across the United States and internationally. He has considerable experience in structuring and negotiating healthcare transactions, including mergers and acquisitions, joint ventures, strategic affiliations, and financings. T.J. frequently speaks at conferences across the country on telehealth, virtual care, and health care innovation legal issues.
CEO / Former U.S. Deputy Secretary of HHS
The Hargan Group
The Hon. Eric D. Hargan is an attorney and former government official who served as the U.S. Deputy Secretary of Health and Human Services from October 2017 to January 2021.
Hargan was also a partner at the law firm of Winston & Strawn, where he specialized in corporate law, mergers and acquisitions, securities, and venture capital transactions. He later served as Deputy General Counsel of HHS for the George W. Bush administration before returning to practice law with McDermott Will & Emery and later with Greenberg Traurig. He has also served as a professor at Loyola University Chicago School of Law, teaching healthcare regulations and administrative law.
CEO
Musely
Jack Jia is an accomplished 4-time serial entrepreneur and tech venture capitalist with a focus in mobile, internet and software. Jack has been an investor for GSR Ventures, TSVC, WIN and others, with a dozen of his early bets having become unicorns with a combined value exceeding $100 billion. He is currently the Founder and CEO of Musely, a telemedicine technology leader connecting patients with board-certified dermatologists online. Musely offers accessible, personalized and effective treatments for dark spots, rosacea, anti-aging and hair loss. Since launch in 2019, Musely has experienced 50x growth, and is one of the fastest growing US-based DTC telemedicine companies. As a disruptor in the skincare industry, Jack’s primary goal is to educate consumers on the benefits and accessibility of prescription skincare products that work for the masses, rather than a few elites. With a total funding of $40M, Musely has the ability to develop more effective medications than anything else currently available on the OTC or Rx skincare market.
Attorney/Director
Brown & Fortunato
Tom Knapp is a member of Brown & Fortunato’s Corporate Group, where he is a shareholder and director. His practice includes general business matters with an emphasis on mergers and acquisitions, healthcare transactions, corporate governance, business start-ups, business counseling, corporate finance, trademark filings, and contract negotiating and drafting. Tom serves as the principal legal advisor to a wide range of businesses, helping clients achieve growth and success. Tom has negotiated and drafted purchase and sale agreements, merger agreements, conversion documents, business start-up and formation documents, loan documents, trademark filings and appeals, license agreements, and a wide array of agreements designed for specific client needs.
CEO
Intrepy Healthcare Marketing
Justin Knott is a medical marketing expert and CEO of Intrepy Healthcare Marketing. He works with medical practices and healthcare organizations to tell their stories, promotes their procedures and specialties, and develops patient-centric marketing strategies that attract and retain patients. Justin’s expertise lies in marketing strategy, SEO, and paid ads. He regularly speaks and contributes to national publications on various digital marketing topics.
Partner/Chair of Telemedicine & Digital Health Industry Team
Foley & Lardner LLP
Nathaniel (Nate) Lacktman is a partner and chair of the firm’s national Telemedicine & Digital Health Industry Team, and member of the Board of Directors of the American Telemedicine Association. He advises entrepreneurial health care providers and technology companies on business arrangements, compliance, and corporate matters in telemedicine, digital health, remote patient monitoring, and click-and-mortar services. Working with hospitals, health systems, providers, and start-ups to build telemedicine arrangements across the United States, his practice emphasizes strategic counseling, creative business modeling, and fresh approaches to realize clients' ambitious and innovative goals. For years, his skills have been recognized by Chambers USA: America’s Leading Business Lawyers (2013 – 2022).
CEO/HIMSS Board Member
Cherish
Sumit Kumar Nagpal is a serial entrepreneur with a focus on disruptive digital health innovation at scale. Over the past 25 years, he cofounded and grew five companies that tackle progressively bolder systemic challenges in healthcare experience, cost and access.
Nagpal currently serves as CEO and board director at Cherish Health, Inc., a Cambridge, Massachusetts-based company that he cofounded. Cherish Health develops advanced sensors and AI combined with medical evidence and human touch, focusing on the elderly, the frail, and those living with chronic conditions to improve their lives and proactively enable supported self-care.
Nagpal began his career working with Steve Jobs at NeXT, Inc., who taught him how to abstract complex problems and systems down to their essence. Trained as a software developer, Nagpal also learned how to architect large-scale systems to meet the needs of Fortune 100 clients.
Head of Clinical Research
Bicycle Health
Rebekah L. Rollston, MD, MPH, is a board-certified Family Medicine Physician and Head of Research at Bicycle Health. She earned her Medical Degree from East Tennessee State University Quillen College of Medicine (in the Rural Primary Care Track) and her Master of Public Health (MPH) from The George Washington University Milken Institute School of Public Health. Dr. Rollston completed her residency at Tufts University and Cambridge Health Alliance, a Harvard-affiliated community healthcare system in Greater Boston, with emphases in addiction medicine and sexual & reproductive health. Her professional interests focus on social determinants of health & health equity, addiction medicine, gender-based violence, sexual & reproductive health, rural health, homelessness & supportive housing, and immigrant health. Dr. Rollston has published on these topics in The Lancet, Journal of Health Care for the Poor and Underserved, American Journal of Health Promotion, Journal of Appalachian Health, and Medical Care.
Principal
Withum
Domenic is the Team Leader of Withum’s Healthcare Advisory Services Group. He is a Principal based out of the Firm’s New York office. With over 20 years of healthcare experience, Domenic has a broad spectrum of knowledge with his background of financial and operational executive level positions. Primarily, he has worked in large academic acute care hospitals but also has expertise in long-term care and physician practices. In addition to his comprehensive executive roles, Domenic has extensive experience in cost containment, integration and consolidation of facilities, Revenue Cycle, Strategic Planning, and “right sizing” the cost structure of facilities to correlate with their volumes.
237 Park Avenue
New York, NY 10017
Phone: (888) 730-7307
Convene at 237 Park Avenue has been called the “venue of the future.” Unlike other event spaces in New York City, this location is purpose-built for professional education and networking.
Our sponsors are thought-leaders in the industry. Corporate sponsorship provides unmatched exposure during a lengthy promotional campaign and the conference itself. Benefits include pre-conference publicity, logo and literature placement, exhibit space, online ad placement, and complimentary registration.
To become a sponsor, schedule a call with Charlie Napolitano with this calendar link.
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